Join us for our latest course offering, and you will learn the essential skills necessary to get started with Google Analytics & Search Engine Optimization (SEO). This course will cover how to set up, manage, and effectively utilize Google Analytics, and learn SEO basics including content strategy, and how the Google search engine discovers, indexes, and ranks web content for the Government sector. With the topics covered in this course, you will be able to learn how to create reports that will provide visibility and insights for you to improve your website goals.
|WHAT are Google Analytics & SEO?|
Google Analytics is the most popular service on the web for tracking and reporting website traffic. This Google tool allows you to measure your reach, user activity, user geographical data, know what people are searching for on your site, understand what pages get the greatest and least views, and much more!
Search Engine Optimization (SEO) is the process of maximizing the number of visitors to your website by ensuring that the site lists highly on the search engine results pages of Google or other search engines by the strategic use of keywords and Google SEO guidelines.
|WHY Use Google Analytics?|
- Track Website Traffic
- Report on Website User Data and Conversions
- Measure Your Organization's Reach Online
- Understand Where Your Site Needs Improvement for Users
|WHO Uses Google Analytics?|
- Marketing & Communications Professionals
- Web Analysts
- Digital Advertisers
- Website Developers
- Content Strategists
- User Experience Designers
- Visual Information Specialists
|Are you interested in Google Analytics & SEO for Government Training?|
If you're not a Government Agency & would like Google Analytics & SEO training, then then click the "Get a Quote!" button, and submit a form to let us know!
Please leave a comment about what you want to learn more about from Google Analytics!